Example User Flows & Analytics Funnels
NFT Marketplace Flow
User connects wallet (Track: wallet_connected, balance, transaction history)
Browses collections (Track: collection_viewed, time_spent, sort_preferences)
Views specific NFT (Track: nft_viewed, time_on_page, price_point)
Places bid/buys NFT (Track: bid_placed/purchase_initiated, gas_price_check)
Completes transaction (Track: transaction_complete, final_price, gas_used)
Lists NFT for sale (Track: nft_listed, list_price, duration_set)
Key Metrics: Browse-to-purchase ratio, average time to purchase, price sensitivity threshold, repeat purchase rate
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DEX Trading Flow
User connects wallet (Track: wallet_connected, token_balances, previous_trading_history)
Views trading pairs (Track: pair_viewed, liquidity_checked, price_chart_interaction)
Sets trade parameters (Track: trade_configured, slippage_set, amount_input)
Approves token spend (Track: approval_initiated, gas_estimation)
Confirms swap (Track: swap_initiated, price_impact, expected_output)
Transaction completion (Track: swap_completed, actual_output, price_difference)
Key Metrics: Price impact tolerance, slippage acceptance rate, failed transaction ratio, repeat trade frequency
DeFi Lending Flow
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User connects wallet (Track: wallet_connected, collateral_tokens, credit_history)
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Views lending options (Track: market_viewed, interest_rates_checked)
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Supplies collateral (Track: collateral_supplied, token_type, amount)
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Borrows assets (Track: borrow_initiated, collateral_ratio, interest_rate)
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Manages position (Track: position_adjusted, health_factor_changes)
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Repays loan (Track: repayment_made, interest_paid, duration)
Key Metrics: Collateralization ratio trends, repayment patterns, liquidation proximity frequency, borrowing capacity utilization
NFT Marketplace Analytics
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Track mint events: Collection size, mint price, gas costs
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Monitor listing behaviors: Floor price trends, listing duration
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Analyze trading patterns: Sales volume, price history, flip rates
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User journey tracking: Browse-to-mint ratio, abandoned cart analysis
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Collector profiling: Collection preferences, price sensitivity, holding periods
DEX Analytics
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Liquidity metrics: Pool depth, provider behavior, impermanent loss
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Trading patterns: Swap volume, slippage tolerance, failed transactions
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User segmentation: Trader profiles, position sizes, frequency analysis
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Pool performance: APY tracking, TVL changes, volume/TVL ratio
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Risk metrics: Price impact analysis, liquidation events, oracle reliability
DeFi Lending Platform
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Loan metrics: Collateralization ratios, liquidation thresholds, repayment rates
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User behavior: Borrowing patterns, collateral preferences, repeat usage
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Risk analysis: Default rates, close-to-liquidation monitoring, market stress tests
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Interest rate dynamics: Utilization rates, yield curves, competitive analysis
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Portfolio health: Cross-platform exposure, collateral diversification
GameFi Platform
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Player engagement: Daily active users, session length, retention rates
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Economic metrics: Token emission, burn rate, marketplace volume
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Asset utilization: Character/item usage, crafting patterns, rarity distribution
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Social dynamics: Guild formation, trading partnerships, community participation
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Progression tracking: Level distribution, quest completion, resource accumulation
